Sunday, September 2, 2012

Jaguar and Lana del Rey team up for F-Type campaign


British automaker Jaguar is teaming up with American singer and all-around hottie Lana del Rey to promote the former’s upcoming F-Type sports car. For a company that’s hitting all the right spots with their marketing endeavors recently, Jag hit another home run by tapping one of the best indie songbirds in the music industry right now.

After all, Lana del Rey is the personification of a girl that every warm-blooded man hopes to be locked in step with. She’s got a voice that can serenade a pack of big cats, a gorgeous face that can make men weep, and an all-around appeal that can convince people of any gender to buy the products that has her name attached to it.

Maybe that’s why Jaguar wanted to collaborate with regards to the automaker’s highly anticipated F-Type sports car. The F-Type/del Rey campaign hasn’t been released yet, but rest assured, we’ll be keeping our antennae on the highest frequency and provide everything you need to know regarding the capacity of del Rey’s involvement with Jaguar.

Jaguar and Lana del Rey team up for F-Type campaign originally appeared on topspeed.com on Saturday, 1 September 2012 03:00 EST.

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Source: http://www.topspeed.com/cars/car-news/jaguar-and-lana-del-rey-team-up-for-f-type-campaign-ar134234.html

Paul Belmondo Tom Belso JeanPierre Beltoise Olivier Beretta Allen Berg

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